fuera del ballpark

This short film series was produced in partnership with Remezcla, and explores lesser known baseball stories in the Latin America. The series was released on MLB’s owned and operated platforms and screened during “Movies Under The Stars,” in partnership with NYC Parks during Hispanic Heritage Month. Las Diablillas was awarded a Cannes Silver Lion for Diversity and Inclusion in Sport and was shortlisted for Direction.

• Brand: MLB

• Agency: Remezcla

• Role: Executive Producer, Creative Development

• Results: 16.5M Impressions, 5M Views, 90% of viewers were under age 35, 66% of viewers were international

• Awards (Las Diablillas):

  • Cannes Lions Silver - Entertainment Lions for Sport (Diversity & Inclusion in Sport)

  • Cannes Lions Shortlist - Film Craft (Production, Direction),

  • Clio Sports Bronze - Branded Content (Diversity in Storytelling)

  • Clio Sports Bronze - Branded Content, Athlete Storytelling

LAS DIABLILLAS

Las Diablillas tells the story of a group of indigenous women from the Yucatan Peninsula who fought to break traditional gender roles by creating their own softball team.

93 MPH TACOS

93 MPH Tacos tells the tale of Ocatavio Becerra, a minor league pitcher who learned the discipline needed to become a professional athlete while growing up working in his uncle’s taqueria.

CLEMENTE X SIEMPRE

Clemente x Siempre follows two Puerto Rican artists as they pay homage to Roberto Clemente by creating an original piece of artwork that honors the 50th anniversary of Clemente’s passing.